Shedevrum
Moscow by Shedevrum
Shedevrum is a Yandex service where you can draw whatever comes to mind using neural networks. So, what should be the first advertising campaign for Shedevrum in Moscow? The one that the whole city will see.
The 20 biggest screens in the city showed familiar places through the eyes of AI to the moscovites. The images turned out to be shedevriffic!
Generated images all weekend long:
Creative Director
Alexandra Novokhatskaya
Senior Producer
Inna Omelchenko
Producer
Olga Denisova
Senior Art Director
Vasily Ovchinnikov
Copywriter
Konstantin Pudan
Art Director
Nikolai Nikitin
Alexandra Novokhatskaya
Senior Producer
Inna Omelchenko
Producer
Olga Denisova
Senior Art Director
Vasily Ovchinnikov
Copywriter
Konstantin Pudan
Art Director
Nikolai Nikitin
COPYWRITER
VALENTINA EKIMIAN
CMO OF SEARCH
PETR ABROSKIN
MARKETING MANAGER
MARIA KOCHNEVA
HEAD OF PROMOTION SERVICE
ROMAN GAVRICHKOV
MEDIA PLANNER
ARTEM NEMENOV
HEAD OF PRODUCT PR
VERA KHITEEVA
VALENTINA EKIMIAN
CMO OF SEARCH
PETR ABROSKIN
MARKETING MANAGER
MARIA KOCHNEVA
HEAD OF PROMOTION SERVICE
ROMAN GAVRICHKOV
MEDIA PLANNER
ARTEM NEMENOV
HEAD OF PRODUCT PR
VERA KHITEEVA
OTHER WORK
